Sunday, 5 August 2012

Sundaram Fasteners bets on US markets for growth


With the domestic market slowing, components maker Sundaram Fasteners is fastening its grip on the US market.  The decline in rupee & the growth ( 2 to 3%) in the US are helping exports to the US.
China, where Sundaram Fasteners, set up manufacturing plant six years ago, is also in recession mode.
The investments in China have been done in phases:
1.       By diverting production from India, to start with
2.       Supplying to global manufacturers with presence in China
3.       Attempting now, in the 3rd & most difficult phase, to supply to Chinese car makers
 The company is now  investing China with a long term objective , looking 25 to 30 years from now.

source THE HINDU BUSINESS LINE Aug4,’12

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